A universal intelligence dashboard powered by DataSpec. Ask plain-English questions about your entire business — campaigns, customers, revenue — and get answers with AI-narrated context.
About Lens
Lens is the intelligence layer that turns DataSpec's unified data into actionable insights anyone can access. No SQL, no dashboards to configure, no data team bottleneck. Just ask a question in plain English and get an AI-narrated answer with full context — charts, trends, anomalies, and recommended next steps.
Use Cases
From natural language queries to proactive anomaly detection — Lens turns your data into answers anyone can understand.
Ask 'How did our email campaigns perform last month?' and get a complete, narrated answer — no SQL, no dashboard configuration.
Understand what's working across Flywheel campaigns. Lens correlates ad spend, email engagement, and conversion data automatically.
Who are your best customers? What do they have in common? Lens analyzes unified customer profiles and surfaces actionable segments.
Multi-touch attribution across channels. Lens traces the customer journey from first touch to conversion, narrated in plain English.
Lens proactively surfaces anomalies — sudden drops in engagement, unusual spikes in spend, conversion rate changes — before you notice them.
Auto-generated weekly and monthly reports. AI-written summaries of key metrics, trends, and recommended actions — ready to share.
Key Concepts
A query-first intelligence layer that turns plain-English questions into AI-narrated answers — powered by DataSpec's unified data graph.
No dashboards to build. No metrics to configure. Lens starts with your question and constructs the right visualization and narrative in real time.
Lens reads directly from DataSpec's unified data graph. Every answer draws on the full picture — CRMs, ads, analytics, and internal tools combined.
Raw data is never enough. Lens wraps every answer in context — what changed, why it matters, what happened before, and what to do next.
Lens doesn't wait for questions. It monitors your data and surfaces insights, anomalies, and opportunities automatically.